Healthcare Marketing Consultants in India for Hospitals, Doctors and Clinics
Every hospital, clinic and healthcare brand has its own Everest. We bring 25+ years of healthcare marketing expertise (hospital marketing strategy, doctor branding and digital marketing for doctors) to guide you past the challenges and up to your summit.
- 25+ years in healthcare marketing
- 58+ healthcare businesses consulted in the last 2 years
- 1,500+ doctors trained
HMS Consultants is India’s first-of-its-kind healthcare marketing consulting firm, based in Vadodara, Gujarat. We help hospitals, clinics, doctors, healthcare startups and medical institutions grow through hospital marketing audits, marketing strategy and annual plans, doctor branding, launch guidance and training. Starting prices are listed openly, from ₹4,999.
Where are you on the climb?
Pick the challenge closest to yours. Each service page lists deliverables, process and starting prices.
Hospital Marketing Audit
A 360° review of your digital, offline and patient journey, with a clear action roadmap.
From ₹25,000See details →For hospital leadersHospital Marketing Strategy Consulting
A strategy sprint, an annual marketing plan or an ongoing advisory retainer to grow footfall and revenue.
From ₹25,000 per monthSee details →For doctors and specialistsDoctor Branding
Positioning, brand statement and online presence, built within the prevailing NMC guidelines.
From ₹4,999See details →For founders and ownersNew Hospital and Clinic Launch
Pre-launch to the first 90 days: positioning, launch plan and a marketing roadmap.
From ₹25,000See details →For healthtech and medtechHealthcare Startup Marketing
Go-to-market and marketing strategy for healthcare, healthtech and medtech startups.
From ₹75,000See details →For hospitals, colleges and pharmaTraining and Workshops
Lectures, workshops and programmes for hospital teams, medical colleges, MBA/MHA programmes and pharma teams.
From ₹25,000See details →Also: Idea and concept validationNMC compliance auditCareer mentorshipMedical practice growthAll prices
The challenges we help you overcome
Not enough patients, no clear reason why
We audit what is working and what is not, then give you priorities you can act on in 30, 60 and 90 days.
A brand that does not stand out
We sharpen positioning for the hospital, the clinic or the doctor, so patients and referrers remember you.
Rules you cannot afford to get wrong
We align your marketing with the prevailing NMC guidelines. We do not give legal advice.
A launch with no roadmap
We plan the launch from day one, so the first 90 days build visibility instead of guesswork.
Healthcare marketing services for every kind of provider
Healthcare marketing is the planned work of earning patient trust and referrals ethically. We cover the full range, from a hospital marketing strategy to digital marketing for doctors.
Hospital marketing
Hospital marketing strategy, brand visibility, referral development and a yearly marketing plan for single-speciality and multi-speciality hospitals.
Digital healthcare marketing
Search, Google Business Profile, content, social media and WhatsApp for patient engagement, planned around the patient journey.
Digital marketing for doctors in India
Online marketing for doctors and specialists: profile, content and reputation, within the prevailing NMC guidelines.
Clinic marketing and doctor branding
Practical clinic marketing for independent doctors and a personal brand that earns patient trust, also on a limited budget.
Healthcare marketing consultancy or agency: what is the difference?
An agency executes campaigns. A consultancy first diagnoses what is holding growth back, builds the strategy and priorities, and guides your team or your agency to carry them out. HMS Consultants works at the strategy layer. We also review your existing agency or vendor work and your annual marketing plan, so you know what is working before you spend more.
Experience you can check
Client names are covered by NDA. References are shared after the first meeting if you want to speak to a past client.
Led by Akhil Dave
Akhil Dave is Founder and Principal Consultant of HMS Consultants, with 25+ years in healthcare marketing, including senior roles at leading hospitals. He leads every engagement personally, from the first call to the plan you carry out.
HMS Consultants at a glance
What we are: a healthcare marketing consulting firm (HMS Advisors Pvt. Ltd.) in Vadodara, Gujarat, India.
Founder: Akhil Dave, Founder and Principal Consultant, 25+ years in healthcare marketing.
Who we serve: hospitals, clinics, doctors, healthcare startups, medical colleges, MBA/MHA programmes and pharma teams across India.
What we offer: hospital marketing audit, hospital marketing strategy consulting, doctor branding, new hospital and clinic launch guidance, healthcare startup marketing, idea validation, NMC advertising compliance audit, training and career mentorship.
Starting prices: audit from ₹25,000; advisory retainer from ₹25,000 per month; doctor branding from ₹4,999; training from ₹25,000 (INR, excluding GST).
First step: a free 30-minute call.
How we work
Base camp: a free 30-minute call
We listen, tell you plainly which service fits, and share scope and price.
The route: audit, sprint or plan
A clear diagnosis and a practical plan with priorities, owners and timelines.
The climb: hands-on guidance
We stay with you while the plan is carried out, and adjust as the ground changes.
Questions we hear most
What is healthcare marketing?
Healthcare marketing is the planned, ethical effort to help patients find, trust and choose a hospital, clinic or doctor. It covers brand positioning, digital presence, referrals, patient communication and reputation, all within medical advertising rules such as the NMC guidelines.
What is a hospital marketing strategy?
A hospital marketing strategy is a written plan that sets target patients and specialities, positioning, channels, referral development, budget and measures of success. It turns scattered activity into priorities with owners and timelines, usually reviewed every year.
What does HMS Consultants do?
HMS Consultants is a healthcare marketing consulting firm in Vadodara serving hospitals, clinics, doctors, healthcare startups and medical institutions across India. We run marketing audits, build strategy and annual marketing plans, guide doctor branding, advise on new hospital and clinic launches, and train healthcare teams.
How much does hospital marketing consulting cost in India?
Our starting prices are listed openly: a focused hospital marketing audit from ₹25,000, a three-month strategy sprint from ₹75,000, an advisory retainer from ₹25,000 per month and Doctor Branding from ₹4,999. Prices are in INR, excluding GST. The final scope is agreed after a free 30-minute call.
What is doctor branding?
Doctor branding is building a clear, trusted professional identity for a doctor: positioning, brand statement, online presence and content that help patients and peers understand who you serve and why you are credible. It must follow the prevailing NMC guidelines on advertising.
How should doctors start with digital marketing in India?
Start with the basics: a complete Google Business Profile, a simple professional website, honest patient information content and a consistent profile on one or two platforms. Keep every claim within the prevailing NMC guidelines. A doctor branding session helps you choose where to begin.
Can doctors market themselves under NMC guidelines?
Doctors can build a professional brand but must follow the prevailing NMC guidelines on advertising and solicitation. Our guidance is built around those guidelines. HMS does not give legal advice, so for a legal opinion please consult a qualified advisor.
Healthcare marketing consultant or agency: which do I need?
Choose a consultant when you need diagnosis, strategy and priorities, or an independent review of your current agency. Choose an agency when the plan is ready and you need campaigns executed. Many hospitals use both, with the consultant guiding the agency.
Do you work with hospitals and doctors outside Vadodara?
Yes. We work with hospitals, clinics, doctors and healthcare startups across India. Most engagements run online, with on-site visits when the project needs them.
Do you guarantee results?
No consultant can honestly guarantee outcomes in healthcare marketing. We commit to a clear diagnosis, a practical plan with priorities and hands-on guidance. References are shared after the first meeting if you want to speak to a past client.
How do we start?
Book a free 30-minute call. We listen to your situation, tell you plainly which service fits, and share a scope and price. There is no obligation.
Guides to read first
Want to work with us, not hire us? Join our associate programme or see open roles.
Ready to start your climb?
Tell us where you are and where you want to reach. We will reply with a clear next step.
Call: (+91) 81550 04010
WhatsApp: Chat with us
Email: info@hmsconsultants.in
Office: 401, Vihav Business Square, Sun Pharma Road, Atladara, Vadodara, Gujarat 390020