Healthcare Marketing Training for Hospital Teams
Workshops that help your marketing, front-office, patient-relations and clinical teams attract, convert and retain patients, ethically and consistently.
Quick answer
HMS Consultants trains hospital marketing, front-office and leadership teams on patient acquisition, enquiry conversion, referrals and reputation. Workshops are customised, delivered on-site or online across India, and start from ₹25,000.
Strategy-layer, prescription-based consulting: we diagnose, plan and train your team. We do not run ads or execution. Client work is under NDA; references are shared on request after the first meeting.
Who this is for
- Hospital CEOs, directors and marketing heads
- Marketing and business development teams
- Front-office, call-centre and patient-relations staff
- Doctors who want to support hospital branding and referrals
Problems we solve
Enquiries not converting
Calls and walk-ins are handled without a process or follow-up.
Marketing team lacks direction
Staff execute tasks without strategy or KPIs.
Doctors and staff not aligned
Brand promise differs from patient experience.
Referral channels underused
No structured doctor and corporate outreach.
What you get
- Hospital marketing fundamentals and strategy
- Patient journey and experience
- Enquiry handling and conversion
- Digital presence, reviews and reputation basics
- Referral and community outreach
- Measuring marketing: KPIs and dashboards
How it works
Discovery call
Your team, goals and challenges.
Agenda design
Modules matched to roles.
Workshop delivery
Interactive, example-led sessions.
Follow-up
Templates, checklist and review call.
Engagement options
Half-day team workshop
For marketing or front-office teams.
Leadership session
For CEOs and department heads.
Training programme
Multi-session capability building.
Prices in INR, excluding GST. Final proposal after a free discovery call.
Why HMS Consultants
HMS Consultants is India’s first-of-its-kind dedicated healthcare marketing strategy consultancy, led by Akhil Dave, who has spent 25+ years in healthcare marketing including senior hospital leadership. We work at the strategy layer, with independent, practical advice.
Frequently asked questions
Which hospital staff should attend?
Marketing, front-office, patient-relations and leadership teams, and interested doctors.
Can you train at our hospital?
Yes, on-site anywhere in India, or online.
How much does it cost?
Training starts from ₹25,000 per workshop, session or programme. Final fees depend on team size, duration and location.
Do you also do an audit first?
Optional. An audit sharpens the training. See the Hospital Marketing Audit.
Can I speak to your past clients?
Our work is under NDA. After a first meeting, if you are keen to work with us, we can connect you with clients willing to share their experience.
Train your hospital team
Book a free 30-minute call and we will recommend the right scope.