India’s first-of-its-kind healthcare marketing strategy consulting firm
As India’s pioneering result oriented healthcare marketing consultancy, HMS Consultants stands out by providing comprehensive, solution-based services tailored exclusively for doctors and hospitals. We are the first in India to offer a unique blend of AI-ready strategic marketing and branding consultancy specifically designed to meet the needs of healthcare providers. Our innovative approach ensures that our clients receive the highest quality of service, grounded in deep industry knowledge and cutting-edge marketing strategies.
Why We Exist
At HMS Consultants, we are pioneering a new era of healthcare marketing. Our mission is to transform the way healthcare providers connect with their patients, leveraging innovative strategies that drive engagement, enhance brand visibility, and foster sustainable growth.
Founded by Akhil Dave, a visionary leader with over 25 years of experience in healthcare marketing, we understand the unique challenges and opportunities within the industry. We exist to empower healthcare providers whether they are large hospitals, specialty clinics, or rural healthcare facilities by providing them with tailored, data-driven marketing solutions that resonate with their target audiences.
Our goal is to help healthcare businesses thrive in a dynamic environment by harnessing the power of strategic insights and cutting-edge marketing techniques. At HMS Consultants, we believe in the potential of every healthcare provider to achieve excellence and make a meaningful impact in the lives of their patients.
The Genesis of HMS Consultants
The inception of HMS Consultants is rooted in the visionary leadership of Akhil Dave, a distinguished healthcare marketing expert with over 25 years of experience. Throughout his career, Akhil has served as the marketing head for some of India’s leading hospitals, where he consistently delivered exceptional results and drove strategic growth. In 2020, he took a bold step into entrepreneurship by partnering with Niraj Upadhyay, the innovative founder of Trizone Communications Pvt Ltd. Together, they launched Trizone Healthcare Consultants, a firm dedicated to providing comprehensive 360-degree integrated marketing communication (IMC) solutions for mid-sized and large healthcare organizations.
While working with larger healthcare providers, Akhil identified a crucial gap in the market. Many smaller clinics, multispecialty hospitals, and rural healthcare facilities struggled to access expert marketing strategies due to the high costs associated with premium agencies. These providers often had marketing teams or digital agencies that lacked the strategic guidance necessary to thrive in the competitive healthcare landscape. Recognising this need, Akhil founded HMS Consultants to offer affordable, bespoke marketing consultancy services tailored to the unique requirements of healthcare businesses across India.
Akhil’s passion for healthcare marketing extends beyond his consultancy work. As the Founding Chairman of the AHMP India Foundation, he leads a network of like-minded professionals committed to inspiring, innovating, and transforming ethical healthcare marketing practices in India. The foundation focuses on raising industry standards through networking and education, ensuring that marketing efforts adhere to ethical guidelines while effectively engaging patients.
With a dedication to ethical marketing and a wealth of industry experience, Akhil Dave has positioned HMS Consultants as a trusted partner for healthcare providers seeking strategic guidance and innovative solutions. Our mission is to empower healthcare businesses with data-driven strategies that enhance patient engagement, improve brand visibility, and drive sustainable growth.
Why are we the best?
HMS SPARK Values
Take a look at our values which we follow for our services..
Strategic Integrity
Upholding the highest standards of ethics and focusing on client success.
Professional Nurturing
Fostering a growth environment and guiding new talent.
Advanced Innovation
Embracing change and leveraging cutting-edge solutions.
Responsive Transparency
Ensuring clarity and building trust through openness.
Knowledge Excellence
Delivering high-quality services with expert knowledge and continuous improvement.
See what we're best at!
SPARK Principles
Our SPARK principles at HMS Consultants guide our actions and decisions, ensuring we deliver exceptional value to our clients.
Strategic Integrity
Upholding Ethics
Our strategies and operations maintain the highest ethical standards.
Strategic Integrity
Client-Centric
We focus on strategies that prioritise the success and satisfaction of our clients.
Professional Nurturing
Growth Environment
We create an environment that nurtures new talent and promotes professional growth.
Professional Nurturing
Guidance and Mentorship
Experienced professionals guide and support new team members, fostering a learning culture.
Advanced Innovation
Pioneering Change
We are committed to driving change and embracing new ideas.
Advanced Innovation
Innovative Approaches
We utilise the latest marketing advancements to deliver innovative solutions to our clients.
Responsive Transparency
Open Processes
We ensure all our processes and communications are transparent and clear.
Responsive Transparency
Building Trust
Transparency and openness are key to building lasting client trust.
Knowledge Excellence
Expert Knowledge
We bring extensive expertise to every project, ensuring high-quality outcomes.
Knowledge Excellence
Continuous Improvement
We strive for continuous learning and improvement, staying ahead of market trends.
Our Expert Team
Meet Our Professional Team

Akhil Dave
Founder & Principal Consultant
With over two decades of experience in healthcare marketing, Akhil Dave leads HMS Consultants with a vision to revolutionise healthcare branding and marketing.

Charmi Parekh
Associate Digital Marketing & Operations
Experienced in healthcare content, SEO, and digital marketing. Focused on improving online visibility and communication.

Diya Kashyap
Social Media Executive
Experienced in healthcare social media planning, creative coordination, and reel editing. Focused on creating engaging content and strengthening digital communication.

Priti Bhosale
Digital Marketing Executive
Experienced in healthcare content, website content, and SEO support. Focused on creating clear, relevant, and search-friendly digital content.

