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  • About HMS Consultants

    About HMS Consultants

    India’s first-of-its-kind healthcare marketing strategy consulting firm

    As India’s pioneering result oriented healthcare marketing consultancy, HMS Consultants stands out by providing comprehensive, solution-based services tailored exclusively for doctors and hospitals. We are the first in India to offer a unique blend of AI-ready strategic marketing and branding consultancy specifically designed to meet the needs of healthcare providers. Our innovative approach ensures that our clients receive the highest quality of service, grounded in deep industry knowledge and cutting-edge marketing strategies.

    Why We Exist

    At HMS Consultants, we are pioneering a new era of healthcare marketing. Our mission is to transform the way healthcare providers connect with their patients, leveraging innovative strategies that drive engagement, enhance brand visibility, and foster sustainable growth.

    Founded by Akhil Dave, a visionary leader with over 25 years of experience in healthcare marketing, we understand the unique challenges and opportunities within the industry. We exist to empower healthcare providers whether they are large hospitals, specialty clinics, or rural healthcare facilities by providing them with tailored, data-driven marketing solutions that resonate with their target audiences.

    Our goal is to help healthcare businesses thrive in a dynamic environment by harnessing the power of strategic insights and cutting-edge marketing techniques. At HMS Consultants, we believe in the potential of every healthcare provider to achieve excellence and make a meaningful impact in the lives of their patients.

    The Genesis of HMS Consultants

    The inception of HMS Consultants is rooted in the visionary leadership of Akhil Dave, a distinguished healthcare marketing expert with over 25 years of experience. Throughout his career, Akhil has served as the marketing head for some of India’s leading hospitals, where he consistently delivered exceptional results and drove strategic growth. In 2020, he took a bold step into entrepreneurship by partnering with Niraj Upadhyay, the innovative founder of Trizone Communications Pvt Ltd. Together, they launched Trizone Healthcare Consultants, a firm dedicated to providing comprehensive 360-degree integrated marketing communication (IMC) solutions for mid-sized and large healthcare organizations.

    While working with larger healthcare providers, Akhil identified a crucial gap in the market. Many smaller clinics, multispecialty hospitals, and rural healthcare facilities struggled to access expert marketing strategies due to the high costs associated with premium agencies. These providers often had marketing teams or digital agencies that lacked the strategic guidance necessary to thrive in the competitive healthcare landscape. Recognising this need, Akhil founded HMS Consultants to offer affordable, bespoke marketing consultancy services tailored to the unique requirements of healthcare businesses across India.

    Akhil’s passion for healthcare marketing extends beyond his consultancy work. As the Founding Chairman of the AHMP India Foundation, he leads a network of like-minded professionals committed to inspiring, innovating, and transforming ethical healthcare marketing practices in India. The foundation focuses on raising industry standards through networking and education, ensuring that marketing efforts adhere to ethical guidelines while effectively engaging patients.

    With a dedication to ethical marketing and a wealth of industry experience, Akhil Dave has positioned HMS Consultants as a trusted partner for healthcare providers seeking strategic guidance and innovative solutions. Our mission is to empower healthcare businesses with data-driven strategies that enhance patient engagement, improve brand visibility, and drive sustainable growth.

    Why are we the best?

    HMS SPARK Values

    Take a look at our values which we follow for our services..

    Strategic Integrity

    Upholding the highest standards of ethics and focusing on client success.

    Professional Nurturing

    Fostering a growth environment and guiding new talent.

    Advanced Innovation

    Embracing change and leveraging cutting-edge solutions.

    Responsive Transparency

    Ensuring clarity and building trust through openness.

    Knowledge Excellence

    Delivering high-quality services with expert knowledge and continuous improvement.

    See what we're best at!

    SPARK Principles

    Our SPARK principles at HMS Consultants guide our actions and decisions, ensuring we deliver exceptional value to our clients.

    Strategic Integrity

    Upholding Ethics

    Our strategies and operations maintain the highest ethical standards.

    Strategic Integrity

    Client-Centric

    We focus on strategies that prioritise the success and satisfaction of our clients.

    Professional Nurturing

    Growth Environment

    We create an environment that nurtures new talent and promotes professional growth.

    Professional Nurturing

    Guidance and Mentorship

    Experienced professionals guide and support new team members, fostering a learning culture.

    Advanced Innovation

    Pioneering Change

    We are committed to driving change and embracing new ideas.

    Advanced Innovation

    Innovative Approaches

    We utilise the latest marketing advancements to deliver innovative solutions to our clients.

    Responsive Transparency

    Open Processes

    We ensure all our processes and communications are transparent and clear.

    Responsive Transparency

    Building Trust

    Transparency and openness are key to building lasting client trust.

    Knowledge Excellence

    Expert Knowledge

    We bring extensive expertise to every project, ensuring high-quality outcomes.

    Knowledge Excellence

    Continuous Improvement

    We strive for continuous learning and improvement, staying ahead of market trends.

    Our Expert Team

    Meet Our Professional Team

    akhil dave

    Akhil Dave

    Founder & Principal Consultant

    With over two decades of experience in healthcare marketing, Akhil Dave leads HMS Consultants with a vision to revolutionise healthcare branding and marketing.

    Tusharika Ranjan

    Tusharika Ranjan

    Associate Consultant

    Charmi parekh

    Charmi Parekh

    Associate Digital Marketing & Operations

    Experienced in healthcare content, SEO, and digital marketing. Focused on improving online visibility and communication.

    Author Diya Kashyap

    Diya Kashyap

    Social Media Executive

    Experienced in healthcare social media planning, creative coordination, and reel editing. Focused on creating engaging content and strengthening digital communication.

    Priti Bhosale

    Priti Bhosale

    Digital Marketing Executive

    Experienced in healthcare content, website content, and SEO support. Focused on creating clear, relevant, and search-friendly digital content.